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21/03/2012

Nualight Announces $100m Lighting Alliance

Nualight, a leading specialist in lighting for food retail, has announced a $100 million opportunity with Hussmann, a global manufacturer of refrigerated display merchandisers and refrigeration systems.

The announcement was made during an Enterprise Ireland business event during the Taoiseach’s St. Patrick’s Day visit to Washington.

The deal represents a new co-development alliance between Nualight, an Enterprise Ireland supported company, and Hussmann to develop and provide visual merchandising solutions to food retailers. The collaboration will support Nualight’s ongoing expansion plans and enhances the company’s reach into North, Central and South America. The combined strength of these two market leaders enables Hussmann and Nualight to target the rapidly growing market for refrigerated merchandisers and LED lighting in North America.

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The Taoiseach Enda Kenny welcomed Nualight’s announcement with Hussmann, stating it showed the business expansion opportunities that existed in the United States for dynamic, ambitious Irish companies and the importance of the Ireland - US relationship.

"I congratulate Nualight and Hussmann on this announcement. Nualight is a prime example of the type of innovative, high-tech Irish company that continues to win new business in important markets such as the US. Nualight clearly demonstrates how innovative Irish companies can set themselves apart from global competitors by focusing on providing customer-focused, high-quality products."

Liam Kelly, CEO of Nualight, said the deal had huge potential for both firms and would allow them to combine sales and marketing resources to develop new business opportunities and reduce costs.

He commented: "Nualight has become a global company with in excess of 200 employees in just five years. Digital lighting is not a commodity and its introduction into refrigerated display environments is not simply a matter of bulb replacement.

"Each display case presents a unique set of characteristics. The collaboration of our two companies and the convergence of case innovation with digital lighting are now setting the standard for food merchandising excellence."

(GK)

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