A Ballyclare-based sheet metal specialist is moving forward with its growth strategy after receiving assistance from Northern Ireland's Go Succeed enterprise support service.
Founded in 2022 by husband-and-wife team Scot and Helen Nelson, ProMetNI builds on Scot's more than two decades of experience in sheet metal fabrication.
Operating from Dennison Industrial Estate in Ballyclare, the family firm produces bespoke sheet metal products for the construction sector, including roof and wall flashings, guttering, fascia, soffit and roofing accessories.
Its client base spans large construction and fit-out companies through to homeowners undertaking high-specification architectural projects, with ProMetNI's reputation centred on quality, customer service and fast turnaround of tailored products.
Following support from Go Succeed, the company is pursuing opportunities to grow outside Northern Ireland while broadening its range of services and products.
The latest push comes as the business, created during a period of significant change for the couple, approaches its fifth anniversary.
Helen had previously operated her own wellness studio as a reflexologist, but was forced to close during the Covid-19 pandemic.
Helen Nelson, co-founder of ProMetNI, said: "We suddenly found ourselves having to decide what we were going to do next and realised that Scot had more than 20 years of knowledge and experience that we could build a new business around.
"We could also see an opportunity to do things differently. It is a very traditional industry and we felt there was scope to put much more emphasis on customer service, flexibility and turnaround times.
"If somebody on a construction site suddenly needs a bespoke flashing to complete a snagging list, they often can’t afford to wait weeks for it. We wanted to be the company that could respond quickly while still providing a really high-quality product."
Now employing three people, with one of the couple’s sons also working part-time, ProMetNI turned to Go Succeed for guidance to strengthen its operations and prepare for future growth.
Mentorship through the programme helped the company streamline processes and gain clearer insight into performance and potential, with support spanning marketing, social media and raising the business’s profile.
Helen added: "When you are working in the business every day, getting jobs out, invoicing customers and making sure everything keeps moving, it can be difficult to take a step back and understand how the business is actually performing.
"That underpinning business knowledge has probably been the most useful part of the support for us. The mentors have helped us understand the figures, look at what is working and what needs to change, and make better-informed decisions."
For now, the firm is focusing on rising demand for its bespoke fabrication services, including specialist products for commercial projects and increasingly design-led domestic builds.
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