Gilbert-Ash has introduced a major new health and safety initiative designed to strengthen standards across its projects in the UK and Ireland.

Called Safety In Numbers, the campaign builds on the firm’s established culture and its successful Don’t Walk By campaign, with a focus on sharpening hazard recognition, improving communication and boosting confidence to raise concerns.

Through the initiative, anyone on a Gilbert-Ash site — whether an employee or a sub‑contractor — is encouraged to Spot, Snap and Share potential risks by scanning a QR code displayed prominently at project locations.

The launch featured at this year’s Gilbert-Ash Summit, where striking red Safety In Numbers-branded taxis were revealed to staff. The vehicles will visit sites in the coming weeks as part of a wider awareness effort stressing that keeping sites safe is everyone’s job.

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Managing Director Ray Hutchinson underlined the company’s commitment. He said: "At Gilbert-Ash, looking out for our staff and everyone we work with has always been part of who we are.

"Our As One approach means what it says: we work, think and plan together, and nowhere does that matter more than on site, where everyone watching out for everyone else makes us all safer.

"We already have strong foundations when it comes to health and safety and our Don’t Walk By campaign is a prime example of that. Safety In Numbers helps us raise standards further by giving every person on site the confidence and tools to speak up when they spot a potential risk.

"When we all take that responsibility together, as one, we make sure everyone can do their work safely."

John McGerty, Gilbert-Ash's SHEQ Manager, added: "The Spot, Snap, Share element of the campaign makes reporting issues simple – the more eyes we have on the lookout, the safer we all will be.

"Safety in Numbers is about sharing the responsibility and doing the right thing every time. It is designed to ensure every person on a Gilbert-Ash site has a role to play in identifying and reporting potential risks.

"Because when more people speak up, more risks are identified, more incidents are prevented and more people get home safely at the end of the day."